Indoor Plumbing It’s Gonna Be Big GIF — Why This Viral Moment Matters

You’ve seen it. Maybe you laughed. Maybe you shared it without thinking. That grainy, looping GIF of a man in a flannel shirt, pointing dramatically at a bare wall, yelling: “Indoor plumbing? It’s gonna be big!” It’s absurd. It’s hilarious. And yet — somehow — it’s become one of the most enduring internet memes of…